Next autumn we’ll be taking a step back in time if Desigual’s Autumn/Winter 2017 collection is anything to go by. The aptly named show, EXTRAORDINARY, received a celeb-packed welcome as it was shown at New York Fashion Week early this week. EXTRAORDINARY perfectly blends the brand’s DNA with the subcultures of the ‘60s, 70s and 80s. Bringing the decades’ subculture aesthetics into the 21st century, Desigual takes a look at the view of women, diversity and free expression and reinterprets the female uprisings of last century for the woman of today.
The collection fuses a collage of influences in new and unexpected ways; the result is a surprising combination of colours, pieces and materials. Mixing and layering are the bones of the look and dance is at the heart. Think all night parties in ‘60s England or the voguing rage of the early ‘80s USA. Desigual’s AW17 collection pays homage to both and fuses the two by mixing bowling shirts, high-waisted Oxford trousers and Brogue shoes.
Equally influential are the Spanish New Wave and California Rock scenes. Both pushed boundaries and questioned the established parameters, which is something Desigual captures in the collection with combinations of old/new, masculine/feminine and casual/glamour.
Written By Jodie Dewberry